AI is raising the floor of marketing faster than any shift we’ve seen before—but the ceiling is still human. In this fireside chat, Typeface CMO Jason Ing argues that artificial intelligence is raising the floor of marketing faster than any platform shift before it. Campaigns will soon be orchestrated perfectly: right person, right message, right time, every time. But that won’t be a differentiator for long—because every brand will have it.

The real advantage? Storytelling that only humans can create. We’re heading into a “Mad Men 2.0” era, where AI handles the optimization and marketers return to what Don Draper knew best: the big ideas that make people feel something. Don’t miss this provocative discussion on what aspects of marketing AI will own, where humans must fight to stay relevant, and how the best brands will define the new ceiling.

Fireside followed by Networking and Cocktails