Today, stores are no longer just places to shop — they’re stages, screens, and storytellers. The rise of Retail Media Networks is turning stores into dynamic media channels, creating new opportunities for brands. It’s not just about shelf space; it's about brand presence at the point of sale, blending performance marketing with real-life experiences. This conversation will explore how retailers are evolving into powerful media networks and discuss how brands can leverage these changes to drive growth, strengthen emotional connections, and boost consumer spend.