ADWEEK House
Influencer Marketing Enters Its Main Character Era

In this ADWEEK House Group Chat presented by The Shelf, we'll engage in dynamic full-group discussion following a thought-provoking conversation-starter with industry leaders.

Wednesday, October 9, 2024, 1:30 PM - 2:15 PM

Established as a tried-and-true, must-have strategy for brands, influencer marketing is now evolving to embrace its potential as an integrated marketing play, driving both revenue and brand growth alike. Join in the conversation to learn how marketers are integrating creator content to drive tangible business results throughout the funnel while elevating the customer experience, proving just how effective and influential it can be to move the needle.