Success doesn’t come from choosing between being a dreamer or a pragmatist—it comes from mastering both. Join industry leaders Lynzie Riebling and Shavone Charles for a dynamic fireside chat on how blending creativity with data, for a ‘whole-brained’ approach to everything they do, has fueled success for the brands they work with. They’ll share case studies and personal anecdotes that highlight the power of balancing design and analytics to inspire and influence at the highest levels. In a world focused on specialization, Lynzie and Shavone will challenge you to embrace both sides of the brain—creativity for the pragmatic and data for the creative—to elevate your brand and career.