Tim Clark is Executive Vice President and Chief Brand Officer, overseeing the marketing, communications and content functions, in addition to the operation of NASCAR’s digital platform including NASCAR.com, the NASCAR Mobile app, fantasy games, subscription products, UX and fan engagement.

Clark leads original content development for NASCAR, including digital and social media, and NASCAR Studios – the sport’s dedicated hub for world-class on-demand content ranging from podcasts to original documentary projects like the Netflix docuseries NASCAR: Full Speed, Earnhardt on Prime, American Thunder on Prime, and the Sports-Emmy-Award-Winning Netflix documentary RACE: Bubba Wallace. 

Additionally, Clark is responsible for NASCAR’s gaming and emerging platform strategies, creating fan engagement opportunities via esports, sports betting, AI, mixed reality and more.

In 2020, Clark led the creation and launch of the eNASCAR iRacing Pro Invitational Series in collaboration with iRacing. The virtual racing series filled the live sports void during the onset of COVID-19, and six of the seven races on FOX/FS1 now rank as the most-watched esports programs in television history.

Clark joined NASCAR in July 2012 to help oversee the re-launch of the digital platform after NASCAR brought its digital rights back in-house.