Jim is the vice president, enterprise brand, advertising, and media for Voya Financial, Inc. Jim is accountable for Voya’s brand strategy, creative development, media planning, and brand health. He manages branding, paid advertising, and social media teams responsible for ensuring the Voya brand is effectively expressed across experiential and media touch points. Jim was instrumental in the development and introduction of the Voya brand and driving its evolution and growth through today. Prior to joining Voya, Jim’s experience includes leading client and agency teams developing and executing brand strategy, creative, and media for companies across financial, real estate, healthcare, and retail industries. He received his Master of Business Administration and Bachelor of Arts degrees from Duke University.