Doug Zarkin is a transformational brand leader known for turning businesses into category powerhouses through his Thinking Human approach—ensuring brands create lasting emotional connections. His career spans brand revitalization, consumer engagement, and omnichannel growth, earning him Effie and Clio awards and recognition as a top marketing executive. Doug has led game-changing brand transformations, including launching Avon’s mark. (WWD’s Best Executed Launch Strategy), scaling Victoria’s Secret PINK into a cross-category and cultural powerhouse, and repositioning Pearle Vision at EssilorLuxottica into a trusted healthcare leader—driving eight consecutive years of growth and securing its #1 ranking in optical retail quality.

As Chief Brand Officer of Modern Performance and Recovery Brands (MPRBrands), Doug oversees a portfolio including The Good Feet Store, OS1st, Stretch*d, and Compression Health, driving brand growth, digital transformation, and consumer engagement. His insights are captured in his first book, Moving Your Brand Out of the Friend Zone (2023), a guide to building brand love and loyalty. More about Doug can be found at www.dougzarkin.com.