Rob Aksman is President and Co-Founder of BrightLine and has led the company’s evolution for more than 20 years. He is responsible for BrightLine’s strategic direction from its earliest days in advanced TV advertising through its pivot into streaming and connected TV.

Rob drove the development of interactive ad experiences and led the integrations that enabled interactive formats to scale across major streaming platforms. His leadership shaped BrightLine’s transition from linear and VOD advertising into connected TV, laying the foundation for the company’s current footprint across the streaming ecosystem.

Rob continues to lead product innovation and platform partnerships, working closely with streaming partners and advertisers to evolve interactive advertising as television continues its shift from linear to streaming.