Ashley Arena is Chief Investment Officer at PHD, where she oversees investment and client leads for brands including Burger King, Uber, OpenAI and Carnival. A media industry leader, she has helped brands across categories, from auto, travel and retail to CPG, QSR, tech, beauty and pharma, meet their marketing and business goals through integrated planning, buying and activation. She has spent years in video, leading how it is planned and bought as it moved from linear to streaming and CTV. Outside the office, she is a devoted live sports fan. Go 'Cuse!