Julie is the Head of Talent Partnerships for Snap EMEA, based in Paris. She has 14 years experience advising emerging and established celebrities, music artists, athletes, and notable figures on their social media strategies. At Snap, she is responsible for helping creators and public figures understand how to use Snapchat and Augmented Reality to build a community and a sustainable business. Prior to joining Snap, Julie spent 6 years at Meta where she was the first UK head of talent partnerships for Instagram before becoming the head of EMEA talent partnerships for all Meta platforms, advising and onboarding creators and talent from across the world of fashion, entertainment and civil society- including The Royal Family, The Beckhams, Edward Enninful, Huda Beauty and Malala. Julie started her career at Sony music working with artists on brand partnerships. Julie is herself an established content creator and has been listed as one of British Vogue's influential women of the year.