Name
Creativity in Culture: The Secret Ingredients to Guinness’ Award-Winning Marketing
Date & Time
Tuesday, June 21, 2022, 11:30 AM - 11:50 AM
Speakers
Description
Guinness has a rich and storied advertising legacy that has become part of pop culture, and it continues to raise the creative bar. In this conversation, Grainne Wafer, global brand director of Guinness at Diageo, talks about building a brand with creativity at its heart, how it stays relevant and influences culture, and where the business will go next.
Location Name
Location: Whalar Beach House presented by Adweek
Full Address
on Cabana Row (next to the Palais, directly above Meta Beach)