Everything is Better with Creators: Agree? Disagree? But Let’s Discuss & Debate
Date & Time
Wednesday, June 22, 2022, 9:00 AM - 10:30 AM
Todd Kaplan Ukonwa Ojo Jamie Gutfreund Neil Waller Marco Bertozzi Ashley Rudder Victoria Bachan Ann Marinovich

Everything is Better with Creators is a bold statement, but we believe that this is a rallying cry for an expanded and updated view of the marketing industry.  At this festival of international creativity, why aren’t creators more integrated into the content? Please join us for a lively debate and three part discussion with leaders in the industry.

Part 1: Hear from Ukonwa Ojo, Global CMO, Prime Video & Amazon Studios, Neil Waller, Co-Founder, Whalar and Todd Kaplan, CMO, Pepsi
where we'll pose this question: agree or disagree - is everything better with creators? What does this mean for traditional media and marketing efforts? Are creators helping or hurting your industry? Can they be taken seriously?

Part 2: Jamie Gutfreund, CMO, Whalar will share new research around Reaching The Unreachables and the shift by younger audiences away from traditional entertainment providers to individual creators and what it means for brands.

Part 3: Join Ashley Rudder, Head of Creator Partnerships, Whalar and Victoria Bachan, Managing Director, Whalar Talent in an engaging discussion with a panel of creators and what the creator economy means to them. 

Breakfast will be provided.

Location Name
Location: Whalar Beach House presented by Adweek
Full Address
on Cabana Row (next to the Palais, directly above Meta Beach)