Name
Creativity, 5G and the Human Touch
Date & Time
Thursday, June 23, 2022, 5:00 PM - 7:00 PM
Mike Wente Jessica Zafarris
Description

For many brands, the global pandemic continues to accelerate the more humanizing approach to advertising and the critical value of diversity efforts. From comprehensive partnerships with the NFL and Live Nation, Verizon is no exception to this. With the help Mike Wente, VP of Verizon’s Creative Marketing Group, the brand is capitalizing on a pivotal moment of digital marketing transformation.

In this session, join Mike as he shares his perspective around the intersection of creativity and innovation and why these are the key pillars to brand growth and development. You'll gain actionable insights from case studies that illustrate 5G’s role in shaping the future of digital experiences, how Verizon’s technology drives creativity and innovation among its partners, and Verizon’s creative strategy and commitment to inclusive marketing.

Location Name
Location: Whalar Beach House presented by Adweek
Full Address
on Cabana Row (next to the Palais, directly above Meta Beach)