The Power of Collaboration: In Conversation With e.l.f. Beauty CMO Kory Marchisotto
Wednesday, September 22, 2021
2:10 PM - 2:30 PM (EDT)
Kory Marchisotto Danny Wright

e.l.f. Beauty was born to disrupt. The brand has dominated on TikTok, ventured into gaming, explored unexpected brand on brand partnerships and more. What makes it possible? Hear from e.l.f.’s CMO Kory Marchisotto to learn how the company aligns with like-minded disrupters to force multiply. You’ll learn how e.l.f. continues to find innovative ways to engage and entertain their community, moving far beyond traditional beauty boundaries. Join Adweek as we hear from e.l.f. Beauty’s CMO about how to lean into the power of collaboration to empower others and create new forms of self-expression that are disruptive.

Session Type
Main Stage