Name
Taste of Brandweek: Building a CPG Brand by Centering Cultural Storytelling
Date
Wednesday, September 22, 2021
Time
4:30 PM - 5:00 PM (EDT)
Emily Essner
Description

Since its launch in May 2020, Omsom has sold out 8 times, sold half a million starters, and been featured in everywhere from the Today Show to Vogue, Food & Wine, and The New York Times -- all 90% organically. Join Emily Chan, Omsom's Senior Marketing Director and founding team member, in conversation on building and growing a brand by centering marketing and content on cultural, personal storytelling first, and product storytelling second.
 

Session Type
Experiences