Virtual Reality: Behind Chance the Rapper's Artistic Vision
Wednesday, February 24, 2021
1:15 PM - 1:40 PM (EST)
Chance the Rapper Danny Wright

2020 rocked the music and entertainment industry and while this year's concert season may still be uncertain one thing is clear: through innovation and partnership, artists and brands have forged new paths and new ways of connecting to fans while building new revenue streams.  In conversation with Adweek's Chief Brand Officer Danny Wright, Grammy award-winning artist Chance the Rapper will share his successes and challenges creating his own brand, the journey behind his evolution as an independent artist, how he's navigated brand partnerships, and his predictions on the future of live and virtual performances.


Chance the Rapper
Danny Wright, Chief Brand Officer, Adweek

Session Type
Main Stage