As GroupM’s Global President of Commerce, Andrew is responsible for scaling commerce-focused products and services for clients to realize the data-driven opportunities in the expanding retail marketplace. He is the bridge between all of GroupM’s capabilities in the commerce category and leads the group’s collaboration in WPP workstreams across commerce. Under Andrew’s leadership, GroupM’s commerce offering gets brought under one house, with an emphasis for brands on sales and then awareness.

Andrew began his GroupM career in Boston with the network’s specialty search and social digital marketing agency Catalyst. From there, in 2015, he joined GroupM, the last two years leading the group’s U.S. commerce offering, with experience across data science, product, technology, strategy, innovation, e-commerce, SEO and paid search. Andrew’s unique skillset gives GroupM’s clients an unmatched point of view into the consumer mindset and retail ecosystem. He is based GroupM’s 3 World Trade Center office and lives in the Tri-State Area with his family.