Kelsey Robinson
Full Name
Kelsey Robinson
Job Title
Partner
Company
McKinsey & Company
Speaker Bio
Kelsey partners with executives to integrate digital into all facets of their business and marketing strategies. Drawing on extensive experience in digital marketing, customer relationship management, and customer analytics, she helps clients drive sales performance.

Since joining McKinsey, Kelsey has advised executives as they seek ways to drive overall growth and to improve the effectiveness of their marketing. Focusing on fostering strategic and sustainable business growth, she has partnered with companies in the retail, consumer tech, telecom, travel, and media sectors.

Kelsey is also a driving force behind McKinsey's partnerships with LeanIn.org and Women in the Workplace and leads McKinsey’s West Coast Gender Initiative. Kelsey co-led McKinsey’s research into fostering the success and participation of minorities and girls in STEM education. She has authored numerous articles on talent in the digital era and independent workers, published by McKinsey and other leading business media.

Before joining McKinsey, she worked at Digitas, a leading global digital advertising agency, where she led efforts focused on cross-channel digital media strategy, online advertising analytics, and tech-enabled customer targeting.