Kenya Peters is Global Operations Manager at EightPM, a brand integration agency specializing in brand storytelling within long-form digital media. She oversees the end-to-end execution of branded integrations in streamable shows and movies, ensuring delivery with consistency, compliance, and measurable impact at scale.

She plays a central role in operationalizing EightPM’s frequency-led integration model, translating brand objectives into repeatable, scalable processes across production partners, internal teams, and global markets.

With a background spanning agency and in-house marketing roles representing globally recognized CPG, tech brands and more, Kenya brings a pragmatic understanding of brand equity and commercial accountability. Her focus is on how brands can show up authentically within entertainment while navigating the evolving advertising landscape, platform fragmentation, and increasing scrutiny on measurable outcomes.