ADWEEK House | Le Majestic Hotel
Thursday, June 25, 2026, 4:30 PM - 4:55 PM
Life After HoldCos
The traditional agency model is being pushed to its limits. The rise of AI, shrinking client budgets, and a need for more agility and speed is forcing the industry to rethink what clients truly value in a partner. Join ADWEEK Executive Editor Alison Weissbrot for a candid conversation with agency leaders who have left the traditional agency world to rebuilding the model from the ground up, from AI-powered workflows and revamped staffing structures to new approaches to creativity, strategy, and client partnership. We'll dig deep on how these agencies are not simply optimizing the old system, but reinventing the model. Because the future of agencies may not belong to the biggest networks, but to the ones bold enough to build what comes next.