Jane Hendrick is Managing Vice President, Global Integrated Marketing at Marriott International, where she leads integrated marketing and creative strategy across the company’s portfolio of brands. Her work focuses on leveraging data and insights to inform how Marriott shows up in the market—shaping creative, guiding investment decisions, and driving a more unified approach across brands and markets.

Since joining Marriott in 2022, Jane has been a key driver of the company’s marketing transformation, strengthening performance marketing, advancing modern marketing measurement, and evolving how Marriott creates and captures demand in a non-linear consumer journey. She is particularly focused on ensuring that as marketing becomes more data-driven, creativity remains central to how brands differentiate and drive growth.

Prior to Marriott, Jane spent seven years at BCG advising leading consumer and retail brands. She holds a BA from Georgetown University and an MBA from Columbia Business School.