Preeti Nadgar is an expert strategist who recognizes that the best ideas emerge at the intersection of data and human imagination. As Chief Strategy Officer, she leads the insights and consumer strategy teams, focusing on connecting human insights with data, enhancing Starcom’s organizational capabilities and redefining how the agency designs audiences. 

Preeti brings two decades of experience in data, creative and media strategy. Most recently, she served as Chief Strategy Officer at EssenceMediacom US, where she led one of the industry's most awarded strategy teams. Her previous roles include Head of Strategy for Global Clients and senior positions at R/GA and PHD.

She has a proven track record of creating brilliant teams, shaping breakthrough work and championing strategy that moves both hearts and markets. She advocates for marketing that transcends mere ad placements, focusing instead on fulfilling human needs while deftly navigating the complexities of algorithms. 

Outside of her professional endeavors, Preeti wears many hats with pride. She's a devoted special-needs mom and a compassionate dog rescuer.