Roshen Mathew has over 20 years of experience in technology and advertising. He began his career at Yahoo and then transitioned to advertising at Omnicom in its precision marketing group where he oversaw digital assignments for P&G brands. He spent ten years at RAPP, reaching the level of SVP, Group Planning Director and Solution Lead of its Merck DTC portfolio and non-healthcare brands ranging from HP to COTY. He then joined AT&T as AVP of Digital Media & Emerging Technology for several years, adding consumer and B2B media, experiential marketing to his skillset. Roshen returned to Omnicom as Chief Experience Officer for TBWA\WorldHealth for over two years, leading the development of the agency’s experience strategy and UX teams. For the last three years and presently is the Chief AI & Innovation Officer for SSCG, Omnicom Media.

Roshen holds a BS in Information Systems from UT at Arlington and an MBA from SMU.