Georgie Jeffreys is the Head of Marketing for Uber across North America, where she leads the end-to-end marketing function across the company’s full portfolio of businesses - including rideshare, delivery, and membership.

Georgie leads a team of multi-disciplined marketers who are charged with growing brand favorability and preference, and accelerating category and customer penetration.

Having joined the company in 2015, Georgie has spent the past ten years building and scaling Uber's marketing capabilities around the globe, first as the Head of Marketing for Australia & New Zealand, then as the Head of Marketing for Asia Pacific, before being appointed to lead the North America region in 2020.

During her time at Uber, Georgie has played a key role in transforming the marketing organization and has led much of the brand’s most awarded and impactful work, including all five of Uber’s Super Bowl campaigns