Jason Harvey is the EVP and General Manager of BET+, the leading streaming video on demand service (SVOD) for lovers of Black content. Jason leads the vision, programming strategy, business operations and revenue growth for the platform. Under his leadership, BET+ has achieved rapid market penetration, double-digit revenue growth in a rapidly evolving streaming media landscape. At BET+, Jason built a best-in-class technology and operational foundation for innovation that employs AI and machine learning to augment user experience, video curation, and personalized content discovery.  

With multi-national business leadership experience, Jason has created go-to-market strategies that rapidly scale revenue and implemented data-driven marketing tactics that have led to exponential growth for companies like Google, Microsoft, eBay, Ford Motor Company, and AT&T. He has led multiple P&Ls in the US and Latin America, successfully navigating the complexities of international transactions, financial regulations, and exchange rate fluctuation to achieve business success for Fortune 100 companies looking to expand internationally.    

Outside of his professional accomplishments, Jason is passionate about mentoring young professionals in the media industry and creating opportunities for underrepresented groups in technology. Jason's children’s book, “Sammy Startup,” teaches kids about entrepreneurship and is currently in series development. Jason served as a Peace Corps Volunteer in Ecuador, speaks Spanish and Portuguese fluently, and is the proud father of four. He holds his MBA from the Anderson School at UCLA, and Bachelor of Science from USC.