Ariel Stoddard is the General Manager of Fabletics, the industry’s largest digitally native activewear brand with over 2.5M active customers. She leads the brand's strategic roadmap, directly overseeing an 80+ person team spanning Marketing, Creative, Partnerships, PR and Communications. Prior to her GM role, Ariel oversaw the extremely successful launch and expansion of the Men’s category in close partnership with Kevin Hart. She is currently leading a new major category expansion, launching later this year. In her former life before Fabletics, she was a Bain consultant, serving clients across a wide variety of industries including technology and bio-tech. An east coast native, Ariel has lived by the beach in Santa Monica, California for the past seven years.