Full Name
Mike Scafidi
Job Title
Executive Vice President, Head of Technology
Speaker Bio
Mike’s career in digital has spanned over two decades, from the earliest startups to the mature industry that it is today. Over that time, the one constant of change and uncertainty is what keeps Mike coming back for more. His roots in Geology and Biology have shaped his perspective of the digital experience. It is a living organism that changes and adapts. Companies with the most adaptable technology are enabled to transform with the times. By connecting technology and data with media and brand experiences, Mike has driven business results and digital transformation for agency clients in every vertical and in-house at PepsiCo.
Mike Scafidi