James Clarke is a self-described “serial intrapreneur” who operates at the intersection of creativity and disruptive technology. He is the Sr. Director of Digital Marketing and Social Media at PepsiCo Foods North America, a key business unit of PepsiCo and a market leader in convenient foods. PepsiCo Foods North America’s portfolio includes some of America’s favorite brands like LAY’S®, DORITOS®, CHEETOS®, CAP’N CRUNCH®, QUAKER® and POPCORNERS®. Before joining PepsiCo in 2015, James held progressively senior roles in marketing and digital media at Kraft Foods Group and Maple Leaf Foods.