Isabelle Tomatis
Vice President, Global Marketing, Brand and Peripherals
Sony Interactive Entertainment
Isabelle Tomatis has been with Sony Interactive Entertainment(SIE) for more than 20 years. She has held many different roles in marketing throughout her career, from promoting PlayStation Studios new franchises to launching new hardware and services such asPlayStation 5,PlayStation 4, PlayStation VR, PlayStation Plus, managing partnerships and sponsorships such as the UEFA Champions League, and will soon lead marketing efforts for the highly anticipated PlayStation VR2.
Isabelle now drives the Global Brand, Hardware, Peripherals marketing and licensing team with staff based in London,San Mateo, and Tokyo. Isabelle's reach within the company is wide, collaborating with several internal committees, as well as representing the PlayStation brand whilst working with global peripheral licensee partners, creative agencies, and vendors alike.Known within SIEas a very inclusive leader, she is active in the Women@PlayStation employee network, and co-led the creation of a Global Marketing Mentoring programme. Isabelle is passionate about ensuring more female talent is recruited and nurtured within SIE and the gaming industry.
Isabelle holds an MBA from De Montfort University, UK, and a Business degree from Ecole Superieure de Commerce de Chambery, France.She currently resides in London with her husband, two children, and her dog, and holds a black belt in Karate.
Isabelle now drives the Global Brand, Hardware, Peripherals marketing and licensing team with staff based in London,San Mateo, and Tokyo. Isabelle's reach within the company is wide, collaborating with several internal committees, as well as representing the PlayStation brand whilst working with global peripheral licensee partners, creative agencies, and vendors alike.Known within SIEas a very inclusive leader, she is active in the Women@PlayStation employee network, and co-led the creation of a Global Marketing Mentoring programme. Isabelle is passionate about ensuring more female talent is recruited and nurtured within SIE and the gaming industry.
Isabelle holds an MBA from De Montfort University, UK, and a Business degree from Ecole Superieure de Commerce de Chambery, France.She currently resides in London with her husband, two children, and her dog, and holds a black belt in Karate.