Name
Fanatics: Fandom in the Digital World
Date
Monday, November 15, 2021
Time
12:20 PM - 12:40 PM (EST)
Description
Fanatics is strengthening relationships with fans by increasingly connecting the physical and digital worlds of engagement and interaction. Hear from Fanatics SVP of Marketing Ryan Donovan on the company’s post-pandemic efforts to ignite fandom, and how Fanatics has reinforced its digital-first approach to enhance the fan experience.
Session Type
Main Stage