Name
How Olympian Katie Ledecky Spun Medals into Marketing Gold
Date
Tuesday, November 16, 2021
Time
12:45 PM - 1:05 PM (EST)
Description
Seven-time Olympic Gold medalist Katie Ledecky has not only made a splash at the last three Olympic Games, she’s also solidified herself as an authentic brand spokesperson working with iconic global brands thanks to her innate ability to easily connect with consumers.
Join Adweek as we hear from Katie Ledecky on what it takes to land lucrative endorsement deals, and what it takes to hold onto them.
Session Type
Main Stage