Brandweek is the singular event for brand leaders, rising talent, industry luminaries and strategic experts to come together as one industry, one community, with one goal: to get smart about the brand business. With unmatched opportunities to network, discuss, explore, reflect, share knowledge, and develop solutions to today’s and tomorrow’s obstacles, Brandweek challenges practitioners to redefine what’s possible for their brands and their businesses. 

800+ Brand leaders, marketers, industry luminaries and strategic experts 

4 Exceptional Evening
Networking Experiences

3 Thematic lounges with dedicated content

24 Main Stage Sessions

18 Workshops

100+ Speakers

 Insights and Inspiration

BREAKING DOWN
TO BUILD FORWARD

RETHINKING ENTRENCHED DYNAMICS OF THE BRAND BUSINESS

It's time to break free from all of the old mantras of brand building. In an era of near-constant upheaval, what's working and what should we let go? Where do we push forward and where do we tear down?

At this year's foremost brand-strategy conference, Brandweek will convene the marketing leaders of today and tomorrow to drill down on the business of brands: the personalities, products, services and concepts that distinguish one company from another. We'll unpack case studies that examine the challenges, the opportunities and the value of brands and their force in driving communities of common values, cultural shifts, and, ultimately, business growth.

Set against the vibrant backdrop of the desert, you'll embark on a four-day journey of discovery that will equip you with the insights, inspiration and connections with industry and cultural power players to drive brand, personal and professional growth.

ADWEEK’s Brandweek brings together many of the top practitioners from the world's leading brands to interact, inspire creativity and create action. Whether you are part of an online startup or entrenched international organization, this conference will spark new ideas to help you elevate your brand and expand reach in new and relevant ways.

The 2023 Speaker Lineup

Brandweek was unlike any event of its kind.
From CMOs and CEOs to Academics, you can mingle
with people from leading brands while sharing ideas and visions
in a casual yet fun environment.

This was by far the best professional event I have ever attended. The speakers and content were fantastic. The community that Adweek has cultivated is helpful, optimistic, supportive, intelligent and kind. This is an event you need to attend!

Lauren Kiyak
Lauren Kiyak
Flecha Azul Tequila
Senior Vice President, Marketing
Katie Welch
Katie Welch
Rare Beauty
Chief Marketing Officer
Matt Barnes
Matt Barnes
NBA Champion, Host and Creator of Showtime's All The Smoke
Singleton Beato
Singleton Beato
McCann Worldgroup
Global EVP, Chief Diversity, Equity and Inclusion Officer
Collin Castellaw
Collin Castellaw
PlayersTV
Co-founder
AJ Andrews
AJ Andrews
Host of MLB Networks “Play Ball"
Deron Guidrey
Deron Guidrey
PlayersTV
Co-founder
Rita Shukhman
Rita Shukhman
Bud's Group LLC
Chief Executive Officer
Kyle Watson
Kyle Watson
Celsius
Senior Vice President, Marketing
DJ Sophia Rocks
DJ Sophia Rocks
Official Brandweek DJ
Manu Manzo
Manu Manzo
Singer/Songwriter

Brandweek is the industry’s best compilation of bright minds, thoughtful discussions, and opportunities for marketers to grow.
I come back full of ideas that I can contribute immediately.
Thank you for a fantastic event!

Brandweek was a phenomenal experience, pairing high caliber leaders across the most influential brands with quality programming that delivered actionable insights.

2024 BRANDWEEK CONTENT PILLARS 

HARNESSING DATA AND TECH

Drill down on the latest tools, tactics and strategies to leverage data and cutting-edge technologies creatively to deliver personalized and targeted marketing experiences that elevate your brand. 

Enhancing Agency Partnerships

Uncover ways to maximize value and enhance relationships between brands and their agency partners.

Navigating Personalization and Privacy

Discover how brands are effectively balancing these disparate needs when marketing to customers.

Cultivating the Human Factor

Investigate tools and best practices for building highly effective teams and organizational structures, attracting, developing and retaining talent, and promoting collaboration and working methods.

Captivating Creativity and Storytelling

Explore case studies in creating relevant, resonant brand stories and powerful creative moments that wow audiences and deliver results.

 

Encouraging Innovation and Big Swings

Explore case studies of powerful examples of out-of-the-box thinking that moved the needle.

 

Fostering Customer Obsession

Examine strategies for building an authentic brand identity that resonates with audiences and drives fandom.

I had a phenomenal couple of days at  Brandweek.
Refreshing to be reminded what an event can be –
good people, conversation, venue and entertainment.

PASSES

Our Brandweek experience will provide boundless opportunities for professional growth and personal transformation. Individual, group and virtual pass options are available. In-person pass rates are dependent on your role and organization, and will grant you access to all Main Stage sessions, your choice of interactive breakout sessions and daily networking activities. Before you dive in, view the pass eligibility criteria to make sure you select the appropriate in-person pass.

Save 50% on Passes Until March 11th

Special discounts are available for Adweek+ Subscribers, undergrad students, non-profits and groups— inquire-here

Brand AND Marketer Pass

Eligibility Criteria

You are currently employed at a consumer brand (eg. retail, food & beverage, travel, consumer electronics, CPG, automotive, retail banking, entertainment and sports), in a marketing, brand or product management, management, creative, innovation, production, social media, or operations role.

 

Or, you are a B2B marketer not doing business in the marketing, advertising or media industry (you are not employed at an agency, media, mar-tech, ad-tech organization or other solution provider serving the marketing, agency and media industry).

Benefits

  • In-person access to four action-packed days of insightful and actionable Main Stage sessions, deep-dive breakouts with industry leaders and breakthrough talent.
  • Unrivaled networking: build and deepen your professional network during daily networking experiences
  • Complimentary breakfast and lunch
  • Priority access to special sessions, including the Challenger Brand Experience sessions
  • Access to the event app, including attendee messaging and networking database
  • Unlimited access to on-demand content for one year
  • Access to the Brandweek LinkedIn group
  • $500 discount of your Brandweek 2025 pass

Single Pass Rate

Regularly $3,999.00

$1,999.50

Agency and Media Pass

Eligibility Criteria

You are currently employed at an agency or media organization (includes digital, TV and print media) Or you are a consultant.

Benefits

  • In-person access to four action-packed days of insightful and actionable Main Stage sessions, deep-dive breakouts with industry leaders and breakthrough talent.
  • Unrivaled networking: build and deepen your professional network during daily networking experiences
  • Complimentary breakfast and lunch
  • Access to the event app, including attendee messaging and networking database
  • Unlimited access to on-demand content for one year
  • Access to the Brandweek LinkedIn group
  • $250 discount of your Brandweek 2025 pass

Single Pass Rate

Regularly $4,999.00

$2,499.50

Technology, Software, Solution Provider Pass 

Eligibility Criteria

You are currently employed at a business technology (mar-tech, ad-tech) organization, or other vendor or solution provider whose primary business is providing a service or solution to consumer brands and other businesses. Limited to 3 attendees per company. Please note that capacity for this pass type is limited. 

Benefits

  • In-person access to four action-packed days of insightful and actionable Main Stage sessions, deep-dive breakouts with industry leaders and breakthrough talent.
  • Unrivaled networking: build and deepen your professional network during daily networking experiences
  • Complimentary breakfast and lunch
  • Access to the event app, including attendee messaging and networking database
  • Unlimited access to on-demand content for one year
  • Access to the Brandweek LinkedIn group
  • $250 discount of your Brandweek 2025 pass    

Single Pass Rate

Regularly $4,999.00

$2,499.50

Virtual Pass

Benefits

  • Unlimited virtual access to all Main Stage session content live and on-demand for one year. 

Single Pass Rate

Regularly $699.00

$349.50

Group Rate Pass (3+)

$425.00

I had a phenomenal couple of days at  Brandweek.
Refreshing to be reminded what an event can be –
good people, conversation, venue and entertainment.

BRANDWEEK BUZZ

A can’t-miss event for anyone serious about brand marketing.

Brandweek is an amazing event for any/all those who truly must be in the know—stay connected with the clients, the colleagues and innovation in our ever-changing world.

A transformative experience that solidified my beliefs about the future of our industry.
Most valuable industry event I've ever attended. Speakers and content were top-notch. Location and venue were superb.
Brandweek exceeded my expectations. To be in a room with some of the best marketers in the world — and to hear the similarities between our challenges and our stories — was incredibly inspiring. I came back to my office full of ideas and insights to guide the team.
Brandweek provided brand marketers with vision, inspiration and real-life examples to tackle the unknown with conviction.
It's the best place to talk about the importance of brand without all the clutter and concerns of day-to-day work.
Marketing conferences are a dime a dozen, so to deliver an industry event that is meaningfully elevated and differentiated is a tall order, and one which Brandweek delivered in spades.
I would describe BRANDWEEK in one word: EXTRAORDINARY.
It's hard to justify time away from daily responsibilities but Brandweek was curated in a way that over-delivered my expectations. I made valuable connections and learned a lot including ways to improve our business. It really felt like a community of peers openly sharing opinions and insights, and the social aspects were really fun and everyone was just so nice which made connecting with new people really easy.
Brandweek was amazing! The speakers were dynamic and diverse. I captured many gems for my marketing toolbox from the panel of leading and seasoned marketers!

a look at 2023

THANK YOU TO OUR PARTNERS