Ashley Fields
Co-Founder and Chief Executive Officer
Fields Good Co
Favorite Cookie Flavor: Milk Chocolate Chip
Ashley Fields is the co-founder of Fields Good, a modern cookie company reinventing the most nostalgic American treat for how we live today. The daughter of Debbi Fields, founder of Mrs. Fields, Ashley grew up watching her mother turn a simple love of baking into something that genuinely meant something to people. For millions, those cookies became part of life’s moments.
What her mother built was never just about cookies. It was about joy, comfort, and connection. That belief that food can carry real emotion ultimately inspired Ashley to build Fields Good.
With Fields Good, Ashley is reinventing the classic cookie with real, science-backed ingredients that support how you think, move, and rest— without sacrificing taste or texture. Before founding Fields Good, Ashley built and scaled brands across consumer and startup environments, serving in senior marketing and ecommerce leadership roles at Cann Social Tonics, Dyson and Flair Airlines.
Her go-to Fields Good cookie? The Focus cookie, somewhere between 2:47 and 3:15pm, when the day needs a little saving. It’s equal parts ritual, reset, and reward—and proof that sometimes the most productive thing you can do is eat a really, really good cookie.
Ashley Fields is the co-founder of Fields Good, a modern cookie company reinventing the most nostalgic American treat for how we live today. The daughter of Debbi Fields, founder of Mrs. Fields, Ashley grew up watching her mother turn a simple love of baking into something that genuinely meant something to people. For millions, those cookies became part of life’s moments.
What her mother built was never just about cookies. It was about joy, comfort, and connection. That belief that food can carry real emotion ultimately inspired Ashley to build Fields Good.
With Fields Good, Ashley is reinventing the classic cookie with real, science-backed ingredients that support how you think, move, and rest— without sacrificing taste or texture. Before founding Fields Good, Ashley built and scaled brands across consumer and startup environments, serving in senior marketing and ecommerce leadership roles at Cann Social Tonics, Dyson and Flair Airlines.
Her go-to Fields Good cookie? The Focus cookie, somewhere between 2:47 and 3:15pm, when the day needs a little saving. It’s equal parts ritual, reset, and reward—and proof that sometimes the most productive thing you can do is eat a really, really good cookie.