Allison Stadd is the Chief Marketing Officer of Ollie, the premium dog-wellbeing company known for its personalized, human-grade fresh food. Stadd brings two decades of experience driving growth, brand transformation, and organizational scale at consumer-obsessed, digital-first companies.

Her operating background spans three IPOs (Shake Shack, Sweetgreen, BarkBox), global brand transformation at Anheuser-Busch InBev, the marketing and creative reinvention of Shipt within Target, and an acquisition (Ollie). Across these roles, Allison has led high-stakes cross-functional teams, built sophisticated performance engines, overseen complex P&Ls, and shaped enterprise-wide narratives during moments of rapid expansion and strategic inflection.

Known for an intrapreneurial leadership style, Stadd blends creative acumen, commercial rigor, and operational discipline. She has a strong record of building durable teams, scaling modern marketing capabilities, and navigating fast-paced, high-volume, matrixed environments. Her experience spans subscription, marketplace, retail, CPG, and omnichannel ecosystems, giving her a broad aperture on consumer behavior and growth levers.

Within her first year at Ollie, Stadd and her team introduced the company’s new brand platform and its largest national marketing campaign to date, “Feed the Obsession.” Built to celebrate the  extraordinary devotion of today’s dog parents and the equally dog-obsessed team at Ollie, the platform transformed a core customer insight into a defining brand narrative, positioning Ollie's science-first approach to canine wellbeing as an authentic expression of the passion shared by both the Ollie Pack and employees. 

Outside of her operating role, Allison is a jazz drummer and writes The Creativity of Work, a weekly newsletter featuring fresh-squeezed takes on what’s broken about work, and how we make it human again.