Jess Goldstein is an innovative sports marketing executive with more than 20 years of experience shaping high-impact brand strategies across league and agency environments. As the Vice President of Partnership Management and Marketing Solutions at the National Women's Soccer League, Goldstein leads the development of strategic partnerships and marketing solutions that drive the league's commercial growth and deepen fan engagement.

Prior to joining the NWSL, she served as Executive Director of Sports Marketing Strategy & Sponsorship at Optimum Sports, where she spearheaded data-driven sponsorship strategies for global brands including Google, Delta, and Uber. Her career also includes nearly a decade at the NBA, where she led global brand marketing initiatives and managed marquee events, including NBA All-Star and the 2008 Beijing Olympics. Goldstein earned a Bachelor of Arts in Communications from the University of Rhode Island.