Paris Hilton
Entrepreneur and Chief Executive Officer
11:11 Media
As an entrepreneur and CEO of 11:11 Media, there isn't a part of the entertainment business where Paris Hilton hasn't shined. From New York Times best-selling author, philanthropist, DJ, designer, recording artist, actress, host, model, and influencer, Paris Hilton has defined and dominated pop culture, commanding her position as one of the most recognizable faces on the planet. Hilton has masterfully harnessed her self-made spotlight to architect a thriving entertainment and consumer products empire under her company 11:11 Media, which spans an impressive range of businesses and verticals including TV, film, audio, music, publishing, licensing, consumer products, brand partnerships and more.
Hilton recently released "Paris: The Memoir," on March 14, 2023 where it debuted on the New York Times bestseller list. Discussing her life in full, the memoir included Hilton's experience battling ADHD, her rise in pop culture, and her personal brand development. In October 2023, A24, in collaboration with Dakota and Elle Fanning's Lewellen Pictures and David Bernad's Middle Child Pictures, officially bought
"Paris In Love," Hilton's reality series offering her fans a first-hand look at all of the major milestones and highlights surrounding her wedding, debuted on Peacock in 2021. Season 2 debuted November 2023, showcasing her life as a wife and her transition into motherhood. Since 2020, Hilton's YouTube documentary "This Is Paris," has garnered over 77 million views to date. Soon after, she launched her global Netflix show "Cooking With Paris". Hilton introduced her new production banner Slivington Manor Entertainment, which develops long-form content for television, streaming services, and emerging platforms. She signed an exclusive overall deal with Warner Bros Unscripted Television to develop, executive produce and star in original unscripted television programming on behalf of the studio. IN 2023, Paris and 11:11 Media teamed up with digital gaming platform Roblox to create Slivingland, which received over 2 million visitors in the first 30 days of its launch with 97% of overall traffic being organic.
Slivingland, designed as an Entertainment Hub, is bridging the gap between Gen Z, the metaverse, and brands, offering a unique platform for strategic brand activations. Continuing to attract fans and brands entering the metaverse, the "Queen of the Metaverse" continues to activate and engage with fans while expanding her content in Roblox and SandBox with offerings and first-time signings and partnerships.
In 2023, Hilton signed with YMU in her return to pop music. The same year, Hilton released a new version of her iconic "Stars Are Blind," featuring Kim Petras, and she was also featured on Petras' latest album with their single "All She Wants." She also performed her first live concert ever on Los Angeles during Pride, which sold out in 3 minutes. Currently Hilton is focused on a new album, the follow up to her 2006 debut "Paris," which will feature collaborators and friends including Meghan Trainor and Sia, along with production from 9-time Grammy winning producer Greg Kurstin and Grammy nominated Jesse Shatkin, among others.
In partnership with iHeartRadio, Hilton launched her "This is Paris" podcast in 2021 and has continued to expand podcast production. Since her original podcast's inception, the multi-hyphenate icon has continued telling her story and advocating for other's experience using podcasts as her platform. First released in 2022, her "Trapped in Treatment" podcast is based on Hilton and other survivors' experiences at Provo Canyon School in Utah and exposes the dark secrets and controversial practices at similar facilities. Hilton has supported organizations such as Breaking Code Silence, which was created to prevent institutionalized child abuse, empower survivors, and bring awareness to the extensiveness of the troubled teen industry. In 2023, Paris and Heart continued their ongoing partnership with the launch of "The History of the World's Greatest Nightclubs," a 12-part, globe-trotting and uplifting sonic journey that will transport listeners through time and dive into the history of nightlife, that debuted in the Top 20 podcasts of iHeart.
Since 2004, Hilton has released 29 fragrances, grossing more than $4 billion. In 2015, Hilton celebrated her 10-year anniversary in the fragrance industry and released Paris Hilton's Limited Edition Anniversary scent to commemorate and celebrate this achievement. Her perfumes are currently sold in 63 countries.
Hilton is indisputably one of the most successful self-made entrepreneurs, founder of a thriving environment and consumer products empire that spans an astonishing breadth of verticals. But what makes her an icon is her willingness to experiment with and support emerging technology, carve a pathway for equality in new spaces, and demand change to broken systems. Hilton is owning her deserved place as the ultimate multi-hyphenate savy businesswoman, inspiring leader, social justice activist, creative innovator, and timeless pop culture icon.
Hilton recently released "Paris: The Memoir," on March 14, 2023 where it debuted on the New York Times bestseller list. Discussing her life in full, the memoir included Hilton's experience battling ADHD, her rise in pop culture, and her personal brand development. In October 2023, A24, in collaboration with Dakota and Elle Fanning's Lewellen Pictures and David Bernad's Middle Child Pictures, officially bought
"Paris In Love," Hilton's reality series offering her fans a first-hand look at all of the major milestones and highlights surrounding her wedding, debuted on Peacock in 2021. Season 2 debuted November 2023, showcasing her life as a wife and her transition into motherhood. Since 2020, Hilton's YouTube documentary "This Is Paris," has garnered over 77 million views to date. Soon after, she launched her global Netflix show "Cooking With Paris". Hilton introduced her new production banner Slivington Manor Entertainment, which develops long-form content for television, streaming services, and emerging platforms. She signed an exclusive overall deal with Warner Bros Unscripted Television to develop, executive produce and star in original unscripted television programming on behalf of the studio. IN 2023, Paris and 11:11 Media teamed up with digital gaming platform Roblox to create Slivingland, which received over 2 million visitors in the first 30 days of its launch with 97% of overall traffic being organic.
Slivingland, designed as an Entertainment Hub, is bridging the gap between Gen Z, the metaverse, and brands, offering a unique platform for strategic brand activations. Continuing to attract fans and brands entering the metaverse, the "Queen of the Metaverse" continues to activate and engage with fans while expanding her content in Roblox and SandBox with offerings and first-time signings and partnerships.
In 2023, Hilton signed with YMU in her return to pop music. The same year, Hilton released a new version of her iconic "Stars Are Blind," featuring Kim Petras, and she was also featured on Petras' latest album with their single "All She Wants." She also performed her first live concert ever on Los Angeles during Pride, which sold out in 3 minutes. Currently Hilton is focused on a new album, the follow up to her 2006 debut "Paris," which will feature collaborators and friends including Meghan Trainor and Sia, along with production from 9-time Grammy winning producer Greg Kurstin and Grammy nominated Jesse Shatkin, among others.
In partnership with iHeartRadio, Hilton launched her "This is Paris" podcast in 2021 and has continued to expand podcast production. Since her original podcast's inception, the multi-hyphenate icon has continued telling her story and advocating for other's experience using podcasts as her platform. First released in 2022, her "Trapped in Treatment" podcast is based on Hilton and other survivors' experiences at Provo Canyon School in Utah and exposes the dark secrets and controversial practices at similar facilities. Hilton has supported organizations such as Breaking Code Silence, which was created to prevent institutionalized child abuse, empower survivors, and bring awareness to the extensiveness of the troubled teen industry. In 2023, Paris and Heart continued their ongoing partnership with the launch of "The History of the World's Greatest Nightclubs," a 12-part, globe-trotting and uplifting sonic journey that will transport listeners through time and dive into the history of nightlife, that debuted in the Top 20 podcasts of iHeart.
Since 2004, Hilton has released 29 fragrances, grossing more than $4 billion. In 2015, Hilton celebrated her 10-year anniversary in the fragrance industry and released Paris Hilton's Limited Edition Anniversary scent to commemorate and celebrate this achievement. Her perfumes are currently sold in 63 countries.
Hilton is indisputably one of the most successful self-made entrepreneurs, founder of a thriving environment and consumer products empire that spans an astonishing breadth of verticals. But what makes her an icon is her willingness to experiment with and support emerging technology, carve a pathway for equality in new spaces, and demand change to broken systems. Hilton is owning her deserved place as the ultimate multi-hyphenate savy businesswoman, inspiring leader, social justice activist, creative innovator, and timeless pop culture icon.