Matthew Spradlin leads new business development at Atlas Cloud, helping filmmakers, producers and TV and film studios bring AI content tools and new workflows into their productions. A former 3D FX artist and working filmmaker, he partners with producers and post-production facilities on new ways to use AI creatively. Before Atlas, he wrote for the TV network EarthX Media. He also wrote and directed Bad Kids Go to Hell, a feature film that streamed on Netflix, adapted from the comic book he co-created.