Name
Workshop (Pearl, 9th Floor): Be More with Influencer Marketing
Date & Time
Thursday, July 28, 2022, 11:30 AM - 12:00 PM
Kristi O'Brien
Description

This workshop will be streamed live and can be watched here.

Influencer marketing is no longer a single tactic sitting in one portion of a brands marketing funnel. It will continue to be a multi-layered strategy comprised of strategic audience targeting, an understanding of the market and testing into the channels. Learn from the influencer marketing industry leader, LTK, about the emergence of a new media for consumers; industry trends and benchmarks; and marketing tactics all brands need to incorporate in their 2H 2022 and 2023 strategy.  

Session Type
Workshop
Location
Pearl, 9th Floor