Full Name
Steve McGowan
Job Title
Head of Shopper Activation and Strategic Partnerships
Company
Mondelez
Speaker Bio
Steve McGowan has 25 years of brand marketing, customer development, sales strategy, shopper insights and shopper marketing experience.
He currently leads the Shopper Marketing function for Mondelēz International across their entire portfolio. Prior to Mondelēz International, he worked at H.J. Heinz, Cadbury & Kraft Foods holding numerous roles in marketing and sales.
He is an active member of the P2PI & ANA commerce marketing, digital and social committees. His team has achieved 13 Effie and 16 Reggie awards over the past 5 years.
McGowan received his BS degree from Carnegie Mellon University and his MBA from Wake Forest University. He is married and a proud father of 4 daughter's.
He currently leads the Shopper Marketing function for Mondelēz International across their entire portfolio. Prior to Mondelēz International, he worked at H.J. Heinz, Cadbury & Kraft Foods holding numerous roles in marketing and sales.
He is an active member of the P2PI & ANA commerce marketing, digital and social committees. His team has achieved 13 Effie and 16 Reggie awards over the past 5 years.
McGowan received his BS degree from Carnegie Mellon University and his MBA from Wake Forest University. He is married and a proud father of 4 daughter's.
Speaking At
