Main Stage
Influencer Marketing's Profound Impact on Commerce
Thursday, February 29, 2024, 2:35 PM - 2:55 PM

Gain insights into effective strategies for brands to leverage partnerships, navigate authenticity challenges, and capitalize on the reach and influence of content creators in the evolving landscape of digital commerce. During this session, Ed East, Founder and Global CEO of influencer marketing agency, Billion Dollar Boy and creator Aditya Madiraju as they share how creators are disrupting the traditional marketing industry.

Ed East Aditya Madiraju Sami Lambert