Michael Shields
General Manager, Connected TV
TripleLift
Michael Shields is the General Manager, Connected TV at TripleLift where he leads the company's CTV advertising business, including its innovative In-Show offering that inserts brands directly into programming.
Prior to TripleLift, Michael was SVP of Sales Strategy and Business Development at Fox Networks Group where he successfully experimented with audience-first ad products, developing new, integrated ads formats and pricing models, while lowering ad loads across the Fox portfolio.
He has been with TripleLift since 2019.
Prior to TripleLift, Michael was SVP of Sales Strategy and Business Development at Fox Networks Group where he successfully experimented with audience-first ad products, developing new, integrated ads formats and pricing models, while lowering ad loads across the Fox portfolio.
He has been with TripleLift since 2019.
