Main Stage
Striking Changes: The Evolving World of TV Marketing
An Inside Look at the Stunts, Activations and Tactics of Today’s TV Show Marketing
Wednesday, October 25, 2023
10:45 AM - 11:05 AM (PDT)
Between the Hollywood strikes, binge-watching and social media shakeups, the TV marketing landscape is constantly evolving. But never fear! Myles Worthington, CEO, Worthi, and Marc Simons, co-founder, Giant Spoon, are here to discuss navigating the ever-changing world of TV marketing, from the tactics of today to the strategies of tomorrow.