Alex Loza is Senior Director of Digital Sales at TelevisaUnivision, the world’s large Spanish-language media company. In this role, Alex drives National West Coast digital sales strategy and business, including brand sponsorships, social/influencer activations and the company’s global Spanish-language streaming service, ViX. Prior to TelevisaUnivision, Alex was at Valassis where he lead the Entertainment category Nationally. He is first generation Hispanic born and raised in LA.