Customer Experience in the Age of AI
Date & Time
Tuesday, July 12, 2022, 12:55 PM - 1:15 PM
Mike Shores Patrick Kulp

Consumers are seeking personalized and sophisticated interactions when working with businesses. To build deeper and more relevant relationships, Michael Shores, Head of Data Science at Vista, is taking a balanced approach combining analytical and algorithmic-based strategies to communicate with customers. Discover how Vistaprint is using advanced machine learning techniques to optimize B2C touchpoints, the challenges involved and how to solve them.