BEGIN:VCALENDAR VERSION:2.0 PRODID:-//swoogo.com//NONSGML kigkonsult.se iCalcreator 2.27.21// CALSCALE:GREGORIAN BEGIN:VEVENT UID:48e91f4f2493436b37fd81cab8bbd32f53cb71cc@swoogo.com DTSTAMP:20240328T213119Z DESCRIPTION:In the context of the current health crisis\, mental health iss ues are becoming the norm\, not the exception. It is well documented that mental health problems are on the rise globally and that pre-existing disp arities in care access are only getting worse creating a stronger need for digital therapeutics. Since the onset of COVID-19\, society has become mo re accepting of the notion that mental health is as important\, if not mor e important\, than physical health and that the two are inextricably linke d and contribute to a more holistic picture of what being well means.\n\nD uring this sit down\, join VAL KAPLAN\, CMO AT HEADSPACE and NATALIE SILVE RSTEIN\, CHIEF INNOVATION OFFICER AT COLLECTIVELY as they discuss how to l everage the power of influencers to normalize conversations that have been historically taboo while also striking the right balance of brand integra tion. Val and Natalie will also be joined by a creator to provide their pe rspective developing content in collaboration with the leader in mindfulne ss and mental training.\n\nFEATURING\n\nVal Kaplan\, Chief Marketing Offic er\, Headspace\nNatalie Silverstein\, Chief Innovation Officer\, Collectiv ely\, Inc.\nChrissy Rutherford\, Brand Consultant\, Writer\, and Mental We llness Advocate\nDavid Griner\, International Editor\, Adweek\n DTSTART:20210629T184000Z DTEND:20210629T190000Z LAST-MODIFIED:20240328T213119Z LOCATION: SEQUENCE:0 STATUS:CONFIRMED SUMMARY:Normalizing the Conversation: How Headspace and Content Creators Ha ve Helped De-stigmatize Mental Health to Improve the Health and Happiness of the World TRANSP:OPAQUE X-ALT-DESC;FMTTYPE=text/html:
In the context of the current health crisis \, mental health issues are becoming the norm\, not the exception. It is w ell documented that mental health problems are on the rise globally and th at pre-existing disparities in care access are only getting worse creating a stronger need for digital therapeutics. Since the onset of COVID-19\, s ociety has become more accepting of the notion that mental health is as im portant\, if not more important\, than physical health and that the two ar e inextricably linked and contribute to a more holistic picture of what be ing well means.
\n\nDuring this sit down\, join Val Kaplan\, CMO at Headspace and Natalie Silverstein\, Chief Innovat ion Officer at Collectively as they discuss how to leverage the p ower of influencers to normalize conversations that have been historically taboo while also striking the right balance of brand integration. Val and Natalie will also be joined by a creator to provide their perspective dev eloping content in collaboration with the leader in mindfulness and mental training.
\n\nVal Kaplan\, Chief Marketing Officer\, Headspace
Nat
alie Silverstein\, Chief Innovation Officer\, Collectively\, Inc.Chrissy Rutherford\, Brand Consultant\, Writer\, and Ment
al Wellness Advocate
David Griner\, International Editor
\, Adweek