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BEGIN:VEVENT
UID:a7974ce6b8572cbd830bc8d9acdb23a4f5c93e90@swoogo.com
DTSTAMP:20260712T174659Z
DESCRIPTION:With Google effectively putting the kibosh on third-party cooki
 es with its privacy update announcing the move toward its Privacy Sandbox 
 Federated Learning of Cohorts (FLoC) and committing to not track users wit
 h personal identifiers as they browse the web\, marketers wonder what the 
 future holds for delivering personalization at scale. Hear from DAN TAYLOR
 \, MANAGING DIRECTOR OF GLOBAL ADS at Google\, who will share innovative a
 d solutions that can meet marketers’ expectations\, while respecting consu
 mers’ privacy concerns.\n\n \n\n_Featuring:_\nDan Taylor\, Managing Direct
 or\, Global Ads\, Google\nLucinda Southern\, Media Editor\, Adweek
DTSTART:20210414T151000Z
DTEND:20210414T153000Z
LAST-MODIFIED:20260712T174659Z
LOCATION:
SEQUENCE:0
STATUS:CONFIRMED
SUMMARY:Personalised Advertising in the Post-Third Party Data Era
TRANSP:OPAQUE
X-ALT-DESC;FMTTYPE=text/html:<p style='font-family:'Flama Book'\, 'Helvetic
 a Neue'\, Helvetica\, Roboto\, Arial\, sans-serif\;font-size:16px\;'>With 
 Google effectively putting the kibosh on third-party cookies with its priv
 acy update announcing the move toward its Privacy Sandbox Federated Learni
 ng of Cohorts (FLoC) and committing to not track users with personal ident
 ifiers as they browse the web\, marketers wonder what the future holds for
  delivering personalization at scale. Hear from <strong>Dan Taylor\, Manag
 ing Director of Global Ads</strong> at Google\, who will share innovative 
 ad solutions that can meet marketers’ expectations\, while respecting cons
 umers’ privacy concerns.</p>\n\n<p style='font-family:'Flama Book'\, 'Helv
 etica Neue'\, Helvetica\, Roboto\, Arial\, sans-serif\;font-size:16px\;'> 
 </p>\n\n<p style='font-family:'Flama Book'\, 'Helvetica Neue'\, Helvetica\
 , Roboto\, Arial\, sans-serif\;font-size:16px\;'><em>Featuring:</em><br />
 \nDan Taylor\, Managing Director\, Global Ads\, Google<br />\nLucinda Sout
 hern\, Media Editor\, Adweek</p>
BEGIN:VALARM
UID:39623261-6139-4265-a162-643939386230
ACTION:DISPLAY
DESCRIPTION:With Google effectively putting the kibosh on third-party cooki
 es with its privacy update announcing the move toward its Privacy Sandbox 
 Federated Learning of Cohorts (FLoC) and committing to not track users wit
 h personal identifiers as they browse the web\, marketers wonder what the 
 future holds for delivering personalization at scale. Hear from DAN TAYLOR
 \, MANAGING DIRECTOR OF GLOBAL ADS at Google\, who will share innovative a
 d solutions that can meet marketers’ expectations\, while respecting consu
 mers’ privacy concerns.\n\n \n\n_Featuring:_\nDan Taylor\, Managing Direct
 or\, Global Ads\, Google\nLucinda Southern\, Media Editor\, Adweek
TRIGGER:-PT15M
END:VALARM
END:VEVENT
END:VCALENDAR