BEGIN:VCALENDAR VERSION:2.0 PRODID:-//swoogo.com//NONSGML kigkonsult.se iCalcreator 2.27.21// CALSCALE:GREGORIAN BEGIN:VEVENT UID:50d0657fc1c2975f927497a98cc1d8c8d598d495@swoogo.com DTSTAMP:20240329T094046Z DESCRIPTION:Join Impossible Foods and Blis as we discuss the upcoming chang es to cookies and IDFAs from a brand and partner POV\, and what exactly th is will mean for marketers’ beloved bottom line. In this interactive sessi on\, we’ll cover what this next generation might look like\, and why a les s personal ecosystem doesn’t have to be the end of personalized advertisin g. Erin Dress\, Director of Retail Marketing at Impossible Foods\, and Cou rtney Palm\, industry veteran and RVP of Central/West at Blis\, will lead the discussion around:\n\n- What your peers are saying about the impending changes\, and what's keeping them up at night\n\n- The pros and cons of t he top solutions being thrown into the ring as IDFA and cookie replacement s\, and why you shouldn't put all your eggs in one basket\n\n- The key que stions brands should be asking their agencies and vendors to prepare for t his 'perfect storm'\n\n \n\n_Featuring:_\nErin Dress\, Director of Retail Marketing\, Impossible Foods\nCourtney Palm\, RVP of Sales\, Blis\n\n*OPEN TO PREMIUM ALL-ACCESS AND LIVE ALL-ACCESS PASS HOLDERS\n DTSTART:20210415T140000Z DTEND:20210415T143000Z LAST-MODIFIED:20240329T094046Z LOCATION: SEQUENCE:0 STATUS:CONFIRMED SUMMARY:It’s Nothing Personal: Driving Results in a Privacy-First World TRANSP:OPAQUE X-ALT-DESC;FMTTYPE=text/html:
Join Impossible Foods and Blis as we discuss the upcoming changes to cookies an d IDFAs from a brand and partner POV\, and what exactly this will mean for marketers’ beloved bottom line. In this interactive session\, we’ll cover what this next generation might look like\, and why a less personal ecosy stem doesn’t have to be the end of personalized advertising. Erin Dress\, Director of Retail Marketing at Impossible Foods\, and Courtney Palm\, ind ustry veteran and RVP of Central/West at Blis\, will lead the discussion a round:
\n\n- What your peers a re saying about the impending changes\, and what's keeping them up at nigh t
\n\n- The pros and cons of t he top solutions being thrown into the ring as IDFA and cookie replacement s\, and why you shouldn't put all your eggs in one basket
\n\n- The key questions brands should be askin g their agencies and vendors to prepare for this 'perfect storm'
\n\n\n\n
Featuring:
\nErin Dress\, Director of Retail
Marketing\, Impossible Foods
\nCourtney Palm\, RVP of Sales\, Blis
*Open to Premium All -Access and Live All-Access Pass Holders
BEGIN:VALARM ACTION:DISPLAY DESCRIPTION:Join Impossible Foods and Blis as we discuss the upcoming chang es to cookies and IDFAs from a brand and partner POV\, and what exactly th is will mean for marketers’ beloved bottom line. In this interactive sessi on\, we’ll cover what this next generation might look like\, and why a les s personal ecosystem doesn’t have to be the end of personalized advertisin g. Erin Dress\, Director of Retail Marketing at Impossible Foods\, and Cou rtney Palm\, industry veteran and RVP of Central/West at Blis\, will lead the discussion around:\n\n- What your peers are saying about the impending changes\, and what's keeping them up at night\n\n- The pros and cons of t he top solutions being thrown into the ring as IDFA and cookie replacement s\, and why you shouldn't put all your eggs in one basket\n\n- The key que stions brands should be asking their agencies and vendors to prepare for t his 'perfect storm'\n\n \n\n_Featuring:_\nErin Dress\, Director of Retail Marketing\, Impossible Foods\nCourtney Palm\, RVP of Sales\, Blis\n\n*OPEN TO PREMIUM ALL-ACCESS AND LIVE ALL-ACCESS PASS HOLDERS\n TRIGGER:-PT15M END:VALARM END:VEVENT END:VCALENDAR