BEGIN:VCALENDAR VERSION:2.0 PRODID:-//swoogo.com//NONSGML kigkonsult.se iCalcreator 2.27.21// CALSCALE:GREGORIAN BEGIN:VEVENT UID:5f7af1f617882959a50d4cdee302a342bb3e76a4@swoogo.com DTSTAMP:20240329T063929Z DESCRIPTION:REVOLVE\, the next-generation retailer for Millennial and Gen-Z consumers\, is well known for its trips around the world and Instagram-wo rthy moments but most notably for being leaders in influencer marketing an d making it into what it is today. With a global influencer network of ove r 7\,500 REVOLVE continues to invest in influencers and raise the bar in d igital marketing.\n\nIn this session\, CHIEF BRAND OFFICER RAISSA GERONA w ill explore how REVOLVE is approaching the business of influencer marketin g\, how they pivot their strategies as the space continues to evolve\, and tips for ensuring partnerships move the needle and foster long-term loyal ty.\n\nFEATURING\n\nRaissa Gerona\, Chief Brand Officer\, REVOLVE\nLisa La cy\, Commerce Editor\, Adweek\n DTSTART:20210629T175000Z DTEND:20210629T181000Z LAST-MODIFIED:20240329T063929Z LOCATION: SEQUENCE:0 STATUS:CONFIRMED SUMMARY:How REVOLVE Caters to the Next-Generation Consumer TRANSP:OPAQUE X-ALT-DESC;FMTTYPE=text/html:
REVOLVE\, the next-generation retailer for Millennial and Gen-Z consumers\, is well known for its trips around the wo rld and Instagram-worthy moments but most notably for being leaders in inf luencer marketing and making it into what it is today. With a global influ encer network of over 7\,500 REVOLVE continues to invest in influencers an d raise the bar in digital marketing.
\n\nIn this session\, Chief Brand Officer Raissa Gerona will explore how REVOLV E is approaching the business of influencer marketing\, how they pivot their strategies as the space continues to evolve\, and tips for ens uring partnerships move the needle and foster long-term loyalty.
\n\nRaissa Gerona\, Chief Brand Officer\, REVOLVE
Lisa Lacy\, Commerc
e Editor\, Adweek