BEGIN:VCALENDAR VERSION:2.0 PRODID:-//swoogo.com//NONSGML kigkonsult.se iCalcreator 2.27.21// CALSCALE:GREGORIAN BEGIN:VEVENT UID:ba5166f35bb2ead58eb1a33396b26a4290c06d36@swoogo.com DTSTAMP:20240329T123226Z DESCRIPTION:Just as Web 2.0 completely disrupted the early version of the I nternet\, Web 3.0 is on the cusp of doing the same to its predecessor. We’ re at a pivotal point in time where brands and consumers are only just beg inning to figure out how they’ll interact with one another in this new sha red space: if Web 2.0 taught brands to consider the community\, then Web 3 .0 will teach them to create opportunity and ownership for their communiti es that in a way that benefits both brands and consumers.\n\nIn this sessi on\, hear from LINDSEY MCINERNEY\, FORMER GLOBAL HEAD OF TECHNOLOGY AND IN NOVATION\, ANHEUSER-BUSCH INBEV and CATHY HACKL\, METAVERSE GURU AND HOST OF ADWEEK'S METAVERSE MARKETING PODCAST for a future-forward conversation on how brands can reimagine communities and embrace emerging tech with suc cessful digital ownership and interconnected experiences.\n\nFEATURING\n\n Cathy Hackl\, Futurist and Founder\, Futures Intelligence Group\nLindsey M cInerney\, Global Head of Technology and Innovation\, Anheuser-Busch InBev \n DTSTART:20211103T120000Z DTEND:20211103T122000Z LAST-MODIFIED:20240329T123226Z LOCATION: SEQUENCE:0 STATUS:CONFIRMED SUMMARY:Navigating the Future of Web 3.0 and the Metaverse TRANSP:OPAQUE X-ALT-DESC;FMTTYPE=text/html:
Just as Web 2.0 completely disrupted the ea rly version of the Internet\, Web 3.0 is on the cusp of doing the same to its predecessor. We’re at a pivotal point in time where brands and consume rs are only just beginning to figure out how they’ll interact with one ano ther in this new shared space: if Web 2.0 taught brands to consider the co mmunity\, then Web 3.0 will teach them to create opportunity and ownership for their communities that in a way that benefits both brands and consume rs.
\n\nIn this session\, hear from Lindsey McInerney\, Form er Global Head of Technology and Innovation\, Anheuser-Busch InBev and Cathy Hackl\, metaverse guru and host of Adweek's Metaverse Marketing Podcast for a future-forward conversation on how brands can reimagine communities and embrace emerging tech with successful digit al ownership and interconnected experiences.
\n\nCathy Hackl\, Futurist and Fo
under\, Futures Intelligence Group
Lindsey McInerney\, G
lobal Head of Technology and Innovation\, Anheuser-Busch InBev