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BEGIN:VEVENT
UID:ac1ad7ca76362e69cef68292f660d81ea00523cc@swoogo.com
DTSTAMP:20260916T154052Z
DESCRIPTION:The media and content landscape have seen multiple seismic shif
 ts yet measurement has yet to fully adapt\, especially with the impact of 
 the creator economy. The expansion of creator content requires new approac
 hes and now is the time to ensure we're measuring what matters. Join Gaz A
 lushi\, President Analytics & Measurement\, Whalar for a fireside chat wit
 h Jorge Ruiz\, Global Head of Marketing Science\, TikTok followed by a dis
 cussion moderated by Lou Paskalis\, President & COO\, MMA Global  focused 
 on building a framework for a robust and consistent approach for measuring
  the impact of the Creator Economy.\n\nLunch will be provided.
DTSTART:20220620T110000Z
DTEND:20220620T123000Z
LAST-MODIFIED:20260916T154052Z
LOCATION:Location: Whalar Beach House presented by Adweek
SEQUENCE:0
STATUS:CONFIRMED
SUMMARY:Are All Impressions Created Equal? A Guide to the Future of Measure
 ment in the Creator Economy
TRANSP:OPAQUE
X-ALT-DESC;FMTTYPE=text/html:<p>The media and content landscape have seen m
 ultiple seismic shifts yet measurement has yet to fully adapt\, especially
  with the impact of the creator economy. The expansion of creator content 
 requires new approaches and now is the time to ensure we're measuring what
  matters. Join Gaz Alushi\, President Analytics & Measurement\, Whalar for
  a fireside chat with Jorge Ruiz\, Global Head of Marketing Science\, TikT
 ok followed by a discussion moderated by Lou Paskalis\, President & COO\, 
 MMA Global  focused on building a framework for a robust and consistent ap
 proach for measuring the impact of the Creator Economy.</p>\n\n<p>Lunch wi
 ll be provided.</p>
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ACTION:DISPLAY
DESCRIPTION:The media and content landscape have seen multiple seismic shif
 ts yet measurement has yet to fully adapt\, especially with the impact of 
 the creator economy. The expansion of creator content requires new approac
 hes and now is the time to ensure we're measuring what matters. Join Gaz A
 lushi\, President Analytics & Measurement\, Whalar for a fireside chat wit
 h Jorge Ruiz\, Global Head of Marketing Science\, TikTok followed by a dis
 cussion moderated by Lou Paskalis\, President & COO\, MMA Global  focused 
 on building a framework for a robust and consistent approach for measuring
  the impact of the Creator Economy.\n\nLunch will be provided.
TRIGGER:-PT15M
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END:VCALENDAR
